Privacy Policy

Privacy Policy for Asha Choice

Effective Date: August 4, 2026

Welcome to Asha Choice ("we", "our", or "us"). We operate the Asha Choice mobile application and website (ashachoice.in), providing B2B wholesale distribution of cosmetics, groceries, medical supplies, and retail goods.

This Privacy Policy explains how we collect, use, disclose, and safeguard your information when you use our mobile application and services. Please read this policy carefully. If you do not agree with the terms of this privacy policy, please do not access the application.

1. Information We Collect

We collect information that identifies, relates to, or describes you or your business ("Personal Data"). This includes:

• Business & Account Information: Shop Name, Owner Name, Business Address, Mobile Number, Email Address, and Shop Photograph (used for wholesale customer verification).
• Transaction & Financial Information: Order history, outstanding balances, ledger statements, payment transaction references, and payment proof screenshots uploaded for verification.
• Technical & Device Data: Mobile device brand, model, operating system version, unique device identifiers, IP address, and application log data for security and troubleshooting purposes.

2. How We Use Your Information

We use the collected information for the following business purposes:

• To create, verify, and manage your wholesale customer account.
• To process, fulfill, and deliver your wholesale orders.
• To manage credit limits, outstanding balances, and payment verification.
• To send order status updates, transactional notifications, and customer support communications.
• To protect against fraudulent activities, unauthorized access, and maintain platform security.
• To comply with statutory legal, tax, and regulatory obligations.

3. Information Sharing and Disclosure

We respect your privacy and do not sell, trade, or rent your personal or business data to third parties. We may share information only under the following circumstances:

• Service Providers & Agents: Authorized delivery agents and logistics partners who assist in fulfilling and delivering your orders.
• Legal Requirements: If required by law, court order, or governmental regulation to protect our legal rights.

4. Data Security

We implement industry-standard administrative, technical, and physical security measures (including HTTPS SSL encryption and secure token-based authentication) to protect your personal information against unauthorized access, alteration, or disclosure.

5. User Data Rights & Account Deletion

You have the right to access, update, or request deletion of your personal account data at any time.

• In-App Account Deletion: You can submit an account deletion request directly inside the mobile app via My Profile > Request Account Deletion.
• Online Deletion Request Policy: For details on how deletion requests are reviewed and processed, visit our Account Deletion Policy page.

Upon admin approval of your deletion request, your account will be deactivated and active session tokens revoked, subject to any statutory recordkeeping obligations.

6. Children's Privacy

Our app is a B2B wholesale platform intended solely for business owners and individuals who are at least 18 years old. We do not knowingly collect personal data from children under 18.

7. Changes to This Privacy Policy

We may update this Privacy Policy from time to time. Any changes will be posted on this page with an updated effective date.

8. Contact Us

If you have any questions or concerns about this Privacy Policy, please contact us at:

• Email: ashachoicegiftandtoycenter@gmail.com
• Website: https://ashachoice.in